俄羅斯來港推廣旅遊


俄羅斯來港推廣旅遊
Russian Tourism Road Show “Successful Russia” in Hong Kong

一個名為「世界無疆界」(World Without Borders)的旅遊組織聯同俄羅斯聯邦旅遊業聯會在二零一四年進行一項名為「成功的俄羅斯」(Successful Russia)活動,主旨是促進俄羅斯旅遊業界與國際間的合作,同時推廣俄羅斯的現代、安全、繁盛和舒適的旅遊目的地,從而增加海外人士前往俄羅斯旅遊、投資及營商的興趣。

亞太地區是「成功的俄羅斯」活動的主要市場之一,繼首爾、北京、東京、上海之後,上述活動日前在香港舉行,俄羅斯的旅行社、酒店、餐飲、航業以及莫斯科和聖彼得堡兩市的旅遊委員會代表們在會上向香港業界作了精彩的介紹,從而增加人們對俄羅斯旅遊資源、服務等的瞭解,不單有助業界之間的交流並提升兩地的合作機會。

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Russian Tourism Road Show “Successful Russia” in Hong Kong

In 2014, Travel Association “World Without Borders” with cooperation of the Federal Agency for Tourism of the Russian Federation start the project “Successful Russia”, which is aimed to contribute to the development of the bilateral international cooperation in the sphere of tourism, and promote the image of Russia as a modern, safe, prosperous and comfortable tourist destination, to form the effective tourist flow into Russia, which will help to increase Russia’s investment attractiveness, and rating of Russia’s tourism at the international markets of Asia-Pacific region.

In 2014 Travel Association in cooperation with the Federal Agency for Tourism of the Russian Federation plan to have a series of presentations – Russian Tourism Road Show “Successful Russia” in countries of Asia-Pacific region to create a positive image of Russia as a comfortable tourist destination and attract tourists from these countries to visit Russia, as Asian countries nowadays are the most perspective and fast growing tourist markets both for inbound and outbound.

Hong Kong has a lot to offer to a Russian tourist, it has a developed tourist infrastructure, beautiful nature and an abundance of ancient monuments to attracts tourists. Various international expos are held yearly in Hong Kong, which attract a constant flow of business travelers to Hong Kong. We also would like tourists from Hong Kong to learn more about Russia, and not only Moscow and St. Petersburg, which are currently the main destinations for tourists from Hong Kong, but about close and distant regions of Russia, which also have a lot to offer to travelers from Hong Kong; present to Hong Kong professional audience the headliner travel companies, hotels, restaurants, transport, best shopping possibilities and other tourists’ services in many regions of Russia.

The presentation program of Russian tourism “Successful Russia”, in Hong Kong had held on 17th November to present the travel destinations of regions of Russia and Russian Tourism businesses, as well and products. Russian participants of the presentation tour “Successful Russia” seek not only to present their regions and companies, but also to have a fruitful business discussion with interested representatives of leading Hong Kong’s travel companies on how to attract tourists from Hong Kong to Russia’s regions and what peculiarities should be considered when receiving guests from Hong Kong to Russia.

There were around two hundred people from tourism industry attended the presentation meeting.