法國StarChip

法國StarChip以半導體技術參展「2014 亞洲智能卡博覽會」
Semiconductor technologies developed by StarChip® at CARTES ASIA 2014

StarChip® 是一家致力於為客戶提供其獨特和最優化價值鏈系統的新興蓬勃的半導體公司。該公司設計和認證產品已讓產品能大規模生產，然後出售特許方案給客戶並使客戶可以真接通過具備合格資質的晶圓代工廠和封裝廠下單。這些產品將於二零一四年三月十九至二十日在香港舉行的亞洲智能卡博覽會法國館上展出。

StarChip ®產品以最先進的閃存三十二位架構為基礎，提供最大集成化，提供支援嵌入式創新安全技術、模擬功能、連接器以及控制界面。該公司成功提供一套靈活的解決方案，輕鬆滿足各種各樣的市場，包括智能卡、安全性、消費者、汽車及工業應用的要求。

StarChip ®利用最有成本效益且無損產品性能及質量的商業模式，致力於成為最具競爭力的半導體廠商。該公司聚焦於為全球市場內正積極發展需要先進微控制器或安全科技應用的客戶服務。為實現此願景，StarChip ®採用對自身及客戶均有利的「雙贏」戰略。

StarChip ®通過以下方式實現願景：
• 通過與客戶建立夥伴關係以創造價值
• 轉型至高度靈活、最有成本效益的“產品供應商”商業模式。

StarChip ®與客戶、晶圓代工廠和封裝廠密切合作，重新配置及提高價值鏈的效率。該公司成功降低成本、提高業務靈活性、為凡有業務關係者帶來更高的利潤率。通過再分配任務，緊貼目前的半導體市場，該公司可更好地控制成本驅動因素，並為自身及客戶帶來更具競爭力的優勢。

這種嶄新的“產品供應商”商業模式使客户可以通過購買StarChip ®已經進入大規模生產的特許方案，並由客戶直接向晶圓代工廠下訂單，顯著降低客戶成本。

Starchip公司
BOUBA Mounira
銷售工程師
電話： +33 (0)1 34 52 20 75
郵箱：mounira.bouba@starchip-ic.com
網站：http://www.starchip-ic.com

------------------------------------------------------------------

Semiconductor technologies developed by StarChip® at CARTES ASIA 2014

StarChip® of France is a dynamic semiconductor company that enables customers to directly benefit from its unique, optimized value chain system. It designs and qualifies products for mass production, then licenses its solutions for purchase directly by its customers through qualified foundries and test houses. Those products will be presented at CARTES ASIA in Hong Kong from March 19th to 20th at the France Pavilion.

StarChip® products are based on state-of-the art, flash-based 32-bit architectures. They are designed to offer maximum integration, providing support for embedded, innovative security technologies, analog functionality, and connectivity and control interfaces. The result is a flexible set of solutions that can easily meet the requirements of a wide variety of markets, including smart card and security, consumer, automotive, and industrial applications.

StarChip® is committed to becoming a powerful competitive force in the semiconductor industry, utilizing the most cost-effective business model—without compromising on performance and quality. The company is focused on serving a global marketplace of customers who are developing applications that require advanced microcontroller or security technology. To achieve this vision, StarChip® is employing a “win-win” strategy that is designed to unlock benefits not only for its organization, but for its customers.

StarChip® is making its vision a reality by:
• creating outstanding value through partnerships with its customers.
• migrating to a highly agile, cost-effective “Product Provider” business model.

StarChip® has worked closely with customers, foundries, and backend subcontractors to reconfigure and improve the efficiency of the value chain. The result is reduced costs, greater business agility, and a higher profit margin for all participants. By redistributing tasks to align more closely with the current semiconductor market, it can better control cost drivers and achieve a competitive advantage—for itself and its customers.

This new “Product Provider” business model enables its customers to dramatically reduce costs by licensing products qualified for mass production from StarChip® and placing orders directly to the foundry.

STARCHIP
BOUBA Mounira
Field Sales Engineer
164 avenue Joseph Kessel
78960 Voisins le Bretonneux
FRANCE
Tel.: +33 1 34 52 20 75
Email: mounira.bouba@starchip-ic.com .
Website: http://www.starchip-ic.com