法國Lafont眼鏡時尚色彩多樣化適合各種人士

法國Lafont眼鏡時尚色彩多樣化適合各種人士
LAFONT, spectacles in many colours for the entire family

法國OPHL SA 從設計到製造生產，經營Lafont品牌的光學眼鏡及太陽眼鏡。公司將參展二零一四年十一月五至七日舉行的香港眼鏡展。其生產的眼鏡90%是法國製造，高貴典雅用料上乘，產品選用醋酸纖維、不銹鋼、鈦以及水牛角製造；其餘10%是兒童眼鏡系列。

品牌的魅力在於每季推陳出新，結合了醋酸纖維板材與金屬材質，創造出富有獨特色彩(其中80%的色彩是Lafont獨家)新穎的眼鏡系列。

Lafont眼鏡物有所值，產品多樣化，適合各年齡層人士，共有一百五十種不同款式，超過六百五十款各式各樣為男士、女士及兒童而設的眼鏡。

歷經四個世代，這個家族企業在巴黎擁有四家門市眼鏡店，在法國為三千個光學師提供服務，其產品更暢銷至三十五個國家。公司擁有二十五年的外貿經驗，令它成功地於美國和德國設立分公司，並與亞洲的獨家分銷商緊密合作，包括香港、中國內地、韓國、新加坡、日本、澳大利亞和新西蘭。品牌足跡亦延伸至菲律賓、台灣和馬來西亞。

在公司前設計師Laurence Lafont前瞻性指引下，早已與該地區的紡織品和裝飾公司建立合作夥伴關係。品牌早期就受到日本買家及引領潮流先驅的青睞，因此亞洲一直是業務拓展的重要一環。自一九九七年參展香港眼鏡展以來，OPHL Lafont與香港的貿易關係日趨緊密，並在香港設有辦事處以發展亞洲業務。

現任藝術總監Thomas Lafont經常出席各種活動，與合作夥伴、客戶及銷售團隊進行溝通。他表示，「我也藉着這些機會觀察周圍的環境、生活、街道和人群。它們是我靈感的來源，不同的角度可銳化我的感覺，激發我的創作靈感以設計新產品。香港是一個充滿創意、品味和色彩的城市，既能刺激創作，亦會改變設計過程中的某些定律。」

公司參加了全球逾三十個展會，並在最負盛名的展會上獲得多個獎項，例如二零零六年及二零零七年法國國際眼鏡展(SILMO)金獎、二零零七年日本國際眼鏡展(IOFT) 。OPHL的光學眼鏡和太陽眼鏡均通過ISO及CE標準認證。
公司於二零一四九月法國國際眼鏡展(SILMO)上隆重推出其春夏系列，再度展現Lafont眼鏡在色彩搭配，手工雕刻，數碼印刷和金屬材質的精巧工藝與時尚設計。
OPHL公司將於十一月五至七日在香港會議展覽中心舉行的香港眼鏡展期間，由法國企業國際發展局 (UBIFRANCE)籌辦的法國館內展出其最新系列產品（展位： 1B-F02）。

法國公司:

OPHL SA – LAFONT PARIS
Raphaël RAMBEAU
出口經理
電話: +33 1 41 46 16 95
電郵: rrambeau@lafont.com
www.lafont.com

香港聯絡 :
Ubifrance
Lily YUI
高級商務專員
電話: +852 37529178
電郵: lily.yui@ubifrance.fr
www.ubifrance.fr/chine

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LAFONT, spectacles in many colours for the entire family

OPHL SA designs, manufactures and distributes prescription spectacles and sunglasses from the LAFONT collection. The company will be exhibiting at the upcoming Optical Fair from next November 5th to 7th. France is where 90% of its production, of upscale quality, is manufactured, using such materials as cellulose acetate, stainless steel, titanium, as well as buffalo horn; and the remaining 10% are those collections exclusively for kids.

Its reputation comes from its ability every season to launch and create the most new colours and materials and to renew its abundant, unique range of colours, both on cellulose acetate (with 80% of its colours being exclusive) and on combinations of processed metal.

Offering good value for money, the collection covers a wide range of products that can suit all age groups: there are 150 different models and over 650 listings for men, women and children.

For over 4 generations, this family business also owns 4 retail optician shops in Paris. While it supplies 3,000 active optician’s accounts in France, it also sells its collections across 35 countries. The company’s 25-year experience in export led it to establish a branch in the United States and one in Germany, and to work with exclusive distributors throughout Asia: Hong Kong, China, South Korea, Singapore, Japan, Australia and New Zealand. The brand is also sold in the Philippines, Taiwan and Malaysia.

Thanks to the company’s former designer Laurence Lafont, who had set up a host of partnerships with the region’s textile and decoration companies, Asia has long been an obvious destination for the collection, which was noticed at a very early stage by Japanese buyers and opinion leaders. Exhibiting at Optical Fair Hong Kong since 1997, OPHL Lafont has sealed its relationship with the city by opening an office there for its Sales Manager for Asia.

Thomas Lafont, the current Art Director, often attends the event to meet with partners, customers and his sales team. “I also take the opportunity to keep my eyes open on the environment, the life, the streets, the people. It’s a constant source of inspiration, a different perspective that sharpens the senses and helps inspire my collection and its products. Hong Kong is brimming with ideas, tastes and colours that electrify the creative process, also upsetting certain codes in the process.”

The company attends over 30 tradeshows worldwide, garnering rewards at the most prestigious of them: SILMO Gold Award in 2006 and 2007 (Paris) and IOFT of the Year in 2007 (Tokyo) – OPHL complies with ISO and CE standards for prescription spectacles and sunglasses.
The company will be unveiling its Spring/Summer collection at SILMO Paris in September 2014, which highlights the Lafont know-how: the blend of colour shadings, added to engraving work for prescription spectacles, and to digital printing and metal inclusion.
The OPHL exhibits will be in Hall 1B – booth 1B-F02 at the Hong Kong Convention and Exhibition Centre, at the UBIFRANCE French Pavilion.

For further information:

OPHL SA – LAFONT PARIS
Raphaël RAMBEAU
Export Manager
Tel.: +33 1 41 46 16 95
rrambeau@lafont.com
www.lafont.com

HK contact :
Ubifrance
Lily YUI
Senior Trade Advisor
Tel.: +852 37529178
lily.yui@ubifrance.fr
www.ubifrance.fr/chine